The Freelance Ads Club Podcast
Whether you're a seasoned freelance ads manager or are just thinking about taking the leap, this podcast is for you. The bite-size episodes will help you whichever platform you specialise in and no matter your niche. We will give you tips on how to find, win and retain your ideal clients, hear from other freelancers in our 'Freelancer Spotlight' episodes and help keep you up to date as the ad industry goes through some of its biggest changes in a decade.
Episodes
36 episodes
#10 Application Funnels 101 with Alice Bjorkstrand
If you're a lead gen ads manager, you're probably aware of application funnels. If you're more ecomm, they may not be as familiar.If you have a client application process for your own freelance business, it would probably make sen...
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Season 2
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Episode 10
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1:04:08
#9 Never get stuck marketing yourself again with Georgia Williams from Ray of Social
One of the most common reasons that freelancers drop their own marketing?They don't know what to post!In this week's episode, I am joined by Georgia Williams, Ray of Social, to talk about all things content and why having a clea...
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Season 2
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Episode 9
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35:18
#8 How to nail cold outreach to grow your business with Charlie Williams, Paradigm Media
One of my most frequently asked questions is how to win clients from cold outreach.It's not something I do so, I called the only person I know who has grown his agency quickly in a year by learning the skills to implement a cold outreac...
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Season 2
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Episode 8
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39:38
#7 Freelancer Spotlight - The freelance juggle and managing client boundaries with Lianne Harris
One of the perks of freelance life? Total freedom over your schedule! Whether you like to jet off to different time zones or have caring responsibilities you need to work around, freelancing can make it possible to earn a decent l...
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Season 2
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Episode 7
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30:04
#6 Freelancer Spotlight - One year on as a freelancer, how it's gone with SJ Thomson
The first year as a freelancer can be a rocky ride. Tune in to listen to SJ Thomson's freelance experience as her business turns one.SJ shares her biggest lessons and biggest surprises since taking the leap as a freelancer.
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Season 2
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Episode 6
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38:53
#5 Freelancer Spotlight - Why you shouldn't overlook your mindset with Franca Cumbo
In this episode, Aggie, the Founder of the Freelance Ads Club Membership, meets with Franca Cumbo - a fellow freelancer and the Founder of Lionstar Social 🤍In this episode, Franca talks about her business journey and how important worki...
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42:49
#4 How I'm preparing for maternity leave (with retainer clients)
Aggie during this episode talks about how she is prepping herself and her retainer clients for her imminent maternity leave ✨All the blogs she read and podcasts she listened to were by freelancers doing project work. If you have r...
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Season 2
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Episode 4
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25:39
#3 The right way to run your freelance ads business
Aggie, Founder of The Freelance Ads Club Membership, discusses whether there is 'a right way to run a business.👀Sparked by a previous conversation with a high-profile ads manager, Aggie gives her view on how businesses should be run (sp...
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Season 2
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Episode 3
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13:57
#2 Freelancer Spotlight - How to work from anywhere with Danni Osborne
Introducing the first Freelancer Spotlight of Season 2, featuring Danni Osborne, the Founder of DO Digital, Danni is a member of The Freelance Ads Club Membership and an experienced digital e-commerce manager and online marketing specialist.
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Season 2
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Episode 2
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38:12
#1 The F*ck Off fund - you got one?
Aggie, the founder of the freelance ads club, shares her journey of discovering the "F*ck off fund" and explains how she incorporated it into her business. She emphasises the benefits of utilizing this fund and strongly advocates other business...
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Season 2
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Episode 1
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14:11
#26 Influencer Marketing: What you need to know with Jessica Audsley
Influencer marketing is going nowhere and as an ads manager, the probability your client has asked if you'll 'find' them an influencer to work for free, is high.In this chat with Jessica Audsley, Founder, We Have Agency, we talk about w...
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Season 1
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Episode 26
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44:41
#25 Client churn and how to factor it into your pipeline with Charlotte Sheridan
One day you're at capacity, the next day, 3 of your clients give notice on the same day and you're suddenly in panic mode about replacing them. In today's episode, Charlotte Sheridan, Founder, The Small Biz Expert, shares wh...
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Season 1
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Episode 25
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38:19
# 24 Customer value optimisation and why it matters for ads managers with Jason Chappel
We all know that businesses need to nurture their customers and clients after their first purchase from an ad. Jason shares what data he analyses for his clients to help you spot opportunities and increase the lifetime value of your clien...
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44:38
#23 My membership launch breakdown
Today I chat about the launch of The Freelance Ads Club Membership.I'm always interested to hear in other people's launches and what went well, what didn't go well and what they learnt.If you're thinking of launching something, ...
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Season 1
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Episode 23
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14:21
#22 How to spot and avoid non-paying clients with Jon McCulloch
Disclaimer: There were some technical difficulties when recording this episode so please excuse some of the poor quality audio. It's worth persevering through!This is a tough love episode and the advice Jon shares is invaluable to...
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40:01
#21 Why am I changing The Freelance Ads Club?
The free Freelance Ads Club Slack Channel is getting an upgrade.It's been a valuable resource for many multi-platform ads managers since May 2022 but it could be soooo much more.Currently, it is difficult to navigate or get to k...
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Season 1
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Episode 21
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15:57
#20 3 places to win referrals for your freelance business
Referrals have been key to me building my freelance business and in this episode I talk about how I got the ball rolling. Learn what strategic partnerships I build and how I increase my chance of a glowing referral.
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Season 1
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Episode 20
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15:14
#19 Camera shy? Don't be! with Rosie Parsons
Episode 19 is a good one! And I say that every time I know :) Today I am joined by Rosie Parsons, THE personal branding photographer. I invited Rosie to come and join me today to talk about the importance of being visi...
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37:34
#18 Staying visible as a business owner with Facebook Ads Expert, Jon Loomer
Today I am joined by Jon Loomer, one of the leading experts in Facebook advertising. When I first invited Jon on the podcast, I thought that we would probably be talking mostly about Facebook ads, the changes and how that impacts us as ad...
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45:57
#17 Life after Facebook Ads with Amanda Perry
Welcome to Episode 17, of the Freelance Ads Club Podcast. Today, I am joined by Amanda Perry, the serial entrepreneur and former owner of Soup Agency. I invited Amanda on the podcast because she has had such a varied career. And I just ...
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45:11
#16 Should I be goal setting for 2023?
If you've ever wondered whether you should set goals for your business, in this mini solo episode I discuss the pros and cons of goal setting and why it's not always simple.Tune in to see whether goal setting will work for you.
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Season 1
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Episode 16
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13:25
#15 How to brief ad creatives to a designer with Rachael Nichols
Hello, welcome to episode 15 of the freelance Ads Club Podcast. Today I'm joined by Rachael Nichols, who is the Founder, Artistic Director and generally all-round amazing designer who's behind my website. Today we're going to be t...
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Season 1
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Episode 15
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45:00
#14 Do you have what it takes to handle pricing objections?
Today I am talking about how I deal with pricing objections. I don't receive them too often but one I got out of the blue made me reflect on why it happened and the processes I have in place that usually stop it from happening.&nb...
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Season 1
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Episode 14
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16:07
#13 How I generate leads for my business NOW
In today's episode, I'm going to be talking about how I generate leads for my business. It's probably the thing I'm asked the most in my DMs.Whilst there's no magic formula and everyone has different methods and personalities, it ...
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Season 1
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Episode 13
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26:42
#12 The secret no-one tells you about niching
Today, I'm talking about the secret no one told me about niching. And it's probably not what you expect.Now, the thing that has prompted me to talk about this today is finding my first-ever business card for White Bee Digital. It h...
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Season 1
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Episode 12
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15:39